Intelligent advertising

Convey your message to the right audience, at the perfect time, in the most opportune place

Opera Ad manager

Help yourself: A self service tool

Empowering advertisers to take full control of Ad campaigns, from planning to execution, within the Opera Self Service ecosystem

Coming soon

Premium Ad Solutions

Advanced advertising solutions and support

Offering you a selection of premium inventories, advanced data analytics and guided support from our Ad experts

Learn more

DSP & Publisher Solutions

Enhance your monetization strategy

Tailored for demand and supply side platforms which engage with 90% of internet users worldwide

Learn more

Opera Ad manager

Help yourself: A self service tool

Empowering advertisers to take full control of Ad campaigns, from planning to execution, within the Opera Self Service ecosystem

Coming soon

Advertise the way you want

Connected audience

Opera products are used everyday by millions of engaged users. Our Ads platform gives you the access to many targeting capabilities, allowing you to reach precisely selected audience profiles or connecting with lookalikes of your best performing customers for maximising the results of your digital campaigns.

Ad placements

Stand out from your competitors with appealing online ads that really speak to your customers and ad placements that can target users in multiple ways. Controlling your ad placement ensures that your brand is associated with appropriate content and that your ads send the intended message.

Roadblock (masthead)

Roadblock (masthead)
Image
Video

Native (image & video)

Native (image & video)
Image
Video
Interstitials
Click to USSD
Click to SMS
Click to WhatsApp
Click to FB Messenger
Click to Call

Interactive ads

Interactive ads
Polls
Survey
Leads

Reach formats

Reach formats
Speed Dial Popular
Push notification
Float

Native images blend into the environment to be more relevant and less disruptive to the user. They have a high click-through-rate for engagement with potential customers.

Roadblock image ads are fixed in the first position to be completely visible on the page before scrolling. The premium placement guarantees 100% daily share of voice for increased brand awareness. Roadblock videos are fully visible before scrolling and play automatically to drive brand awareness. The first position placement is fixed for at least 24 hours and guarantees 100% share of voice. Native images blend into the environment to be more relevant and less disruptive to the user. They have a high click-through-rate for engagement with potential customers. Native video ads deliver to the user with relevant placement in the environment. Videos play automatically for high reach and enjoyable engagement. Interstitial ads are full-screen, interactive ads in a fixed position that provide strong brand exposure. They are ideal for traffic generation as the user can revisit with a single click. Click to USSD is an additional ad capability that allows users to request USSD messages for services or information through call-to-action in your ad. USSD messages are simple, fast, and command attention by involving the user. Click to SMS functionality in native ads initiates interaction with the user with a call-to-action message, so you can drive conversion through menu responses in SMS. The click to WhatsApp capability in native ads allows you to engage with potential customers in WhatsApp Messenger through a call-to-action button. When a user clicks your ad, it opens in WhatsApp where your welcome message encourages a response. Interact with potential customers in Facebook Messenger when a user clicks the CTA button in your native ad. Your welcome message encourages the user to start a conversation and drives conversion. Click to call ad units initiate a phone call from the user when they tap the CTA button in your ad, making it easy to begin interaction with potential customers. Poll ads present a question and the option of two responses. They encourage the user to voice their preference, providing valuable feedback while prominently displaying your brand, product, or message. Survey ads encourage users to choose preferences among multiple options, displaying your product or brand while gathering valuable information simultaneously. Lead generation provokes interest with a large hosting image, which pulls users to provide information in the provided data capture form - email address, phone number, name, surname, gender, address and company. Speed Dials are built into the browser UI in a premium position for strong brand exposure. They are ideal for traffic generation as users can revisit the advertiser with a single click. Push notifications deliver to active users on Opera, sharing 100% of an advertisers voice. They are strong supportive tools that boost editorial and promotional content, providing a direct link to the advertiser. Float buttons allow brands to permanently showcase their advertisement with a 100% share of voice in Opera News. The in-feed format floats above all other feed items and stays with the user as they scroll and read articles.

Product suite

Media & press

Older articles

Opera Ads specialists are ready to assist!

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Intelligent advertising

Opera Ad manager

Premium Ad Solutions

DSP & Publisher Solutions

Opera Ad manager

Advertise the way you want

Connected audience

Ad placements

Roadblock (masthead)

Native (image & video)

Interactive ads

Reach formats

Product suite

Opera Mini for Android

Opera for Android

Opera News for Android

Media & press

Get started

We’re happy to help with any questions you may have

Intelligent advertising

Opera Ad manager

Premium Ad Solutions

DSP & Publisher Solutions

Opera Ad manager

Advertise the way you want

Connected audience

Ad placements

Roadblock (masthead)

Native (image & video)

Interactive ads

Reach formats

Product suite

Opera Mini for Android

Opera for Android

Opera News for Android

Media & press

Get started